Looking for a unique marketing strategy to enhance your business? Consider updating your business building and grounds to make potential customers take notice of what you sell and the services you provide. Here are three things you should do to pump up the style of your commercial property to get the attention of new customers.
- Install a Water Feature
A water feature, such as a small lake or pond, instantly adds style and personality to your commercial space. If you have a significant amount of empty land on your property, the larger the pond the easier it is to maintain and prevent problems such as sand and silt build-up or problems related to bacteria and algae. Of course, you’ll need to consult with experts in aquatic vegetation control Sarasota County FL to ensure that your water plants stay healthy and green, giving a major boost to your property’s overall curb appeal.
- Refresh Your Signage
Your signs proclaim to the world exactly what your business has to offer to potential customers. Modernizing your signage is an excellent way to make people stop and take a second look. Think about reworking your signage strategy, and consider upgrading to an LED-lit sign. These are not only the brightest signs available, they’re also the most energy efficient.
- Improve Your Landscaping
The right landscaping strategy can turn even the coldest commercial space into a more inviting place for customers to brose and shop. In addition to keeping your greenery properly trimmed, it’s a good idea to plant colorful flowers in the same way you would to beautify a residential property. It’s especially effective to place new flowers near entryways to give each customers a warm welcome from the start.
You already know that appearances matter in business. By making these three curb appeal renovations, you’ll provide indirect marketing for your business and inspire customers to explore all you have to offer.